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MasterCard looks to AI technology

4th March 2016 Church News.

MasterCard is set to tap into artificial intelligence technology developed by Rainbird – one of the startups on the MasterCard Start Path programme last year. Norwich-based Rainbird says that it helps companies build systems with “human-like decision making abilities” that result in greater efficiency and increased quality. Its software combines existing (human) business knowledge with data to deliver automated platforms for both staff and customer interactions.