- 50% on-site in Brussels, 50% remote working.
- Must be based in Brussels.
As a Senior Digital Customer Journey Analyst, you will play a pivotal role in capturing and understanding the end-to-end customer journey across all digital touchpoints. This position is designed for those who are passionate about improving customer experiences and boosting digital business performance.
Key Responsibilities:
- Challenge business needs in terms of tagging requirements, defining clear objectives, KPIs, and supporting metrics.
- Develop and implement a tagging strategy in collaboration with frontend developers.
- Create detailed User Stories for frontend developers.
- Build comprehensive reports and monitor KPIs and supporting metrics.
- Conduct various analyses for continuous improvement based on quantitative analytics.
- Present analytical results through compelling storytelling with data to diverse audiences.
- Foster a data-driven mindset within the organisation, supporting stakeholders with data and analytical insights.
- Ensure close project follow-up, coordinating with multiple squads and participating in agile ceremonies.
Skills and Experience Required:
- Proficiency in Adobe Analytics is mandatory.
- Experience with Content Square, Adobe Target, and Tableau Software is preferable.
- Ability to translate objectives into KPIs and supporting metrics.
- Capability to create a tagging strategy plan based on objectives.
- Proficiency in telling an engaging story with data.
- Familiarity with Agile methodology
- Strong analytical and logical thinking.
- Ability to present technical analyses clearly to a business audience.
This role is ideal for those who thrive in a collaborative environment and are committed to driving data-driven decision-making.
Apply today or email Lydia.wills@church-int.com
